Mother's Day Classic have been a Communications Partner since the launch of Register4 in 2010. As a member of Register4’s Women’s Advisory Network, Louise Davidson, Chair of Mother’s Day Classic and her team have been able to inform participants and their families about Register4 through the fun run/walk event which has captured the spirits of more than 100,000 people each year across Australia.

Through distribution of Register4 material in race packs, EDMs, social media and at the event, over 1,500 people have joined Register4 as a result of Mother's Day Classic communication channels. In addition, Mother's Day Classic / Women in Super have raised more than $19.8 million dollars for the National Breast Cancer Foundation to help fund breast cancer research.

MDC 012 DJ.181


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